It’s easy to see why this is difficult. The number of B2B fintech providers has exploded over the last few years, accelerated recently by the impact of Covid 19, and it has been predicted that this number will triple in 10 years’ time. In 2020 alone, European fintechs raked in over €6.3bn in investment, €5bn of which went specifically to B2B fintechs across 373 deals. With RegTech in particular booming, the AML and KYC solution market size is projected to grow to €3.6bn by 2024.
While this gives financial services organisations more and more choice, the fact is, the marketplace is becoming even more crowded and harder to navigate. How can B2B fintech providers stand out in this busy marketplace, and importantly, how can their prospective financial services customers identify and differentiate between them?
At Beyond, we feel this is an area that needs to be addressed and we’re developing possible solutions. To help us with this, we’d love to hear about your own experience identifying B2B fintech solutions for your organisation? Have you been able to identify the right providers easily? And have they been a good fit against your business needs?
We would be very grateful if you could take 5 mins (and it really does only take 5 minutes!) to complete our survey and share your views. We’ll be sharing the collective feedback and recommendations on how we address this issue soon.
We’re looking forward to helping make a difference!